Columns
May 28, 2015
Momchil Kyurkchiev is cofounder/CEO of Leanplum
{"ct":"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","iv":"a14586edde476b222b2717a198abd1c3","s":"ad55c91e04ddaf9f"}
Share your thoughts. Click here