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Dec. 26, 2024
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Blog

Top 5 brand moments from last week

February 9, 2015

Still from Vertu's Valentine's Day message Still from Vertu's Valentine's Day message

 

By Kay Sorin

Brands took advantage of the approaching holiday and used romance and special Valentine’s Day offers to promote purchases.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. How can luxury brands tap into the back-to-school season?
  4. Balmain enlists virtual faces as brand spokesmodels
  5. Stuart Weitzman names Kim Kardashian as global ambassador
  6. Preloved items from Hermès hold highest resale value: The RealReal
  7. Tiffany keeps it simple to attract interest in New York Times ad
  8. Galeries Lafayette unveils plans for second Paris flagship
  9. Mercedes exec: Social media efforts should single out brand advocates
  10. Bentley launches unisex, sustainable scent
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