Mobile
October 24, 2014
Still from Build your own GLA video
By Joe McCarthy
Mercedes-Benz USA is continuing to mine Instagram in creative ways with a maze-like "Build your own GLA" campaign.
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mmRst4YMvOlAcghn9NDtVWw9b\/gG9jjaKqjA9eK6i\/rTXk0WFivX21D5R\/uqW4OunQDQt9LieIDXYSozOIrDY6WkM58edqxF89Vq+M7l2CQUD35entIjzQDoIMixtH0NITg\/wm2GjizHHEnMFTFBhsv3zsIqKcpSHgFAdzycCPQ7NnRFMlGStqNxdtDP0V0PZJhNDabcb7Exp4R88ix9S5qGaSkKFope7C+1vZCxKgC61YO6MS7ggm4mHJfe8fv+bi\/\/9tj8xqG\/wwwyxyAjeK2Rc\/Uo+1hQ7JmhHvhZ9r3CnLbOTAytrKR98YlXRX8el6g7l1B3v15+dOZPulc33f6jAecLCyzn2lEjFaL6C16G\/ora1hh0QrglpE2NHAIx2wD84T8AvNHHVOKErbtgeVHC741uKjd5ojABjAN5kgt9V+bsiaOq10ENy213JsdCoc6IBuYuTMnPy6ygX1YNzd2qnlBO0RdHg4Y3SgBh8fAYMJRVg+x9ju1sDhHFIpePs3CHdDKex\/Xqlci1pxkRzPXyWfY7jYMznDLcASlZsw1Wx9XNvXefZjIjSJ2G+ltCj6FULbEGoeMk3BtfaCex2ctPifKSxwDwewSiy73tAdy\/VMwsPzq9\/Gxxnss4SUcPIktN7C2vvYJlInQmwiEGpYWmJa5mvkEWS665fqE3dkE29iWuWK5BUqwfGSAV3rT457zwG1JfSaHerPTIuw+h9OyHOgkDNOeDevo7CDcuIwQlIR3GY9tzkRVu+HgoCrRMzmymevAsgbgN08WgofY6ZjCJTEd8cjNzSYYWGJ5\/uYf3oCfL5un+YWUFpL6IVxRk8NJZwrURb82ZE5w11mb3b13WcCdnObhUq\/Zvo\/QuFufMzmfJw4RBu9QUfGkyMsh8YwKscJcyzWpW1JNVvVPfkxX9cmcfKyc\/6Wjb7qfaWrPCLzjLV8gm5SdJdIA36v64ulefzDFI+YhFMSGMxVtVNOHamFIIxFE0vb8Oqco\/yqxh9ESsFNDnAgKFgWvv0oaa6gkW5x5nY\/I\/5bD\/iJbcjBXIPvJdHXgJHju8OO8ZBXR0H\/k1VPrLkaGdxUiXwGh\/KIsDT0jQeUa38g5TXbRJMYQsh2Snrmy6GBH8SnHwUYQJIW3DRKFyPVUi2aAQpkFaSlBGP5DnUM7RpaKx13gDwdwSpQ15Smf16EDvMi3m0aro69VJIo4Kz1hOL6M1yWx6OC+WZICCDkAHIT3pJWsLnCM6CB5f48cqThS5DziVRq6PiITQb1Rs9bbcAFkdYv9JoqqzV8SjbFPalypzgsE0f\/dm2RIOblchKORmJQL5X7sJ3E3vSv+8o4GQMmTwKx47ZxyoywliVN5qFCbjW8QCXZqsO07+g58ZIVPWrHebv+xggGKb2m\/EG5nJh6oBCvfnzCz+nljym83tDGHDn41RCFaar73IZidHmwwU+9mdJD\/7rD+lhY053fRm8vz\/gNuVPuh61Q2WfGU7Eb3t5ly+jYaUUzr70Ow64L+eM0Ccyi0jyd2mpvIUrWR\/NRxkePRSldWsnQaK+WcOrJhjiUHFM5y2Lvshma4nH0jG\/DbW07QfbXkob8FX62qF6HFvXJ6g+QEKq0sNexx+RkY2oymmR54Yc1JdXDm5hok59WjNVbg8ilIVAGnYAcyG1Rhcta9KqD5vGXN70jAe0W0q25JIEax\/cw0sl+x30qG6fZnOGeUlftaVmVrQDWxpikwDmUVNQhPVKZDKWPB5fSYYwjfPQffnS7yRnVTaJv59dilC3xApbKB34MiMVWOqXDbG\/zLvDZnte\/YS62JEdJwybwdlq3pVZpaKMUlZ0+Jx3tmYUAs7+Mwp\/dKGrS6xMIMZiiOomb8hmaheK19qJUkC43eBOtkr5ZbGkbCMBekOH9e8h\/C\/XePGvQs+Ixvl\/q20luXWrvQgCtU86bBO8FMixpaz7evnmCHkgPU6hxML3Jx+LZtIoQwrIOIoqYQJ1MQRJuWgczWGzKTkD34x1H8mfuVL9GY7U3Rv3TreXzQIsweEecGNMzW5VSSG2jhkPqiRDZdG+o5sfGv4NgM0bh8mLQ10Qn+cC87frlo9IIYc9a\/IH+fg9BeJS6r4GSZCg8+e5PMT+3WXdJm8ATleQGKOTNTWjiVkwPo2K8NMaqmkZBUMBmB7l9l8Q5sO9SxWNJCKGiSrWO3nnM6dgYa\/XlBdtVXyTV0fFaNTX0JMXMLJABj6yyJvwSmTo9++fMVZm9KGGBIfvQT2FvFL6nQIJwXjANQHzmTHCBjccGbiZlJ3o1nsuwwP9hC7DmN7G03Ju+uOnNZ1H79tKFcAorZnar3mJgKPTKtBNqL3HSOP5aeIcYG6aF1PJ0duKQKKmMztRKtfa3Qwcvw2iBGG4Ai4IzUeK\/WuGSNxwfs96cVFobGC2asP4myZb2jaUcBfNjjkeonU3wmedtb5rKUDBj8cMed1a757wj+uqd5+1iy1RWHWibn6t2gqc3aziutodRb4Jsp+Ai1KIhfteb34tonuKk+2jQ3vB8mG38YGpi8JwdW0oD6yCxMS2DK7xissT+UQO3dCNtfm0aA374mPasbUKbSw4SRCDKx6i6Zs5Ubck7T69YTlOdxEUvfdV3nyHds+uJK8ou\/1FFYbzGQqMs94MbcsUBXUlcZXrAQihuGA2oSi1rWDfAyMfxILnRzebB0Dal6JLR4C3+8Ewdtvsa3XzVQGS3gpFVFPIV8gn+N14n\/4426udlwN5u0iFWe9VhTMzIEs3vSjb5ec551HeQZlJJwTYPMiSsIrWXgt5GzUp60xsKgrkoGuSxiqqlB+TZMfFUPWeMLR0SALQYLgabVge3abtdPiWP4sk5ZOaZsRE92NA10459Xrvl1KVXLkEvKi9Yq3X0O+lEDx3oX7z7Wo\/STj8WNaJSmI5Pd8IQBBvBFoFO2+7g2J3Ui4sKesv4i74juNzfrJL8oTbBN0fLsp4hDaZe9eCYmKV3eVAzuDatgZfM7i7i7l1a0pU81FE2xtp4DN0+8evf6wLpQfMoyBTAkzlGKqJ0GLudrznRCKzs2kFVF2QEQlTeMOvRxTuzoTPv1tL9JrUsDgWdk7pWe5Vo2rTGPXQFuqF5++F7FavIl7nCbH\/9YetMan8tjhpoUf6s7ipnRbVGTf1Hx+6pWdLXcYUaJPWXKiKfBT7NcfrvnFs3BsxVo8KO9gX54LZfSuvrxpE85mW\/RWLy9dQItenP9YG5YSqitEARE3Kw+2r25xs4Q\/6IIjNEptE93khIxh28N46vlOPb6BuKw6lM9RIyhjA\/IcHr0ebhQAjM2x94yHd7HBk2avmBX6v8eOOrXvoWOfNw0vG3Miul9jESc2l70F2mLwdTTwNx9yQ5n\/nTY2lTCpChxzO9T\/it2nMD8y6I1jszePxD+cqrhW7oBes1McBeZ5l+9UN6E\/pCzio+Z5VrDDlTzefJ0Vb+hzTBzIuBOU35GSyRxYKWhlDzZsA5ACOv2pHzntc1j4CRoLbQXsYi2AdfUWjTsnwwKCusdLnGEYEWgn7prFeHAYbSxpbNOin0v5Id0pqtDufMIveNrNawkV8ThBesnF7c7SFH45ro8iR83beNLQqafKwazXC31OVZQ7YUzT9wAT0jFleDWAQmqrKcllOIPqQ439PLA0J8J1BLEBVn9+i7zY2nqd0sz\/rFdtFVp07x8goaujTCDDKsi76RLCBHJXycFrYVc1iCsd0J4G4NysTNa72CmNitAHvY5rqU\/9CnsOq+dCUPR0rxw0kglNEpam5GSOZDjOCP+sts\/ywWxaoGRSC2mO80kBPtHi6E4bFq36NfO+Y0UHwMhxGamtG13xYnBCv8GOm1dMwGTt2VHOT3KbVOWCJVfovNAIit7mA3fF6TF8V0isVhLhqTS2BQ\/LI2b3SSRORitz2GDc6i7HnyC19YWFAE1tkyLcc7c8CDzUAR50cGf8qR2OxosVvm2yjQx4xOzONK6BEBt\/o1XqxgQ8D7fcnVa3HZ9LvUONYEBvE6yOAreDrB1LidoQiofP1FoV04\/168n9UE9OufObR8MT53pFfAmX58kofhuQQ3reH9FjFFhy+ElllWb+viAjH9jEoKADaqoNeGE2C4dVv8QyI6LlYo1rzR7xkIG1DVy18nGOYd4IMDeEQ==","iv":"87fa41c318a991b3dcd556abfc0da2cf","s":"d84c180ac8ebec94"}
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