Columns
October 10, 2014
Mickey Alam Khan is editor in chief of Luxury Daily
By a Luxury Daily columnist
As the rubber hits the road for most retailers heading into the holiday season, some key decisions about mobile commerce are being kicked into the long grass for seeming want of clarity.
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