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Dec. 23, 2024
  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Happy Holidays!
  3. Mood of global millionaires in the pandemic-era
  4. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  5. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  6. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  7. Desirability, operational efficiency key to luxury brand growth: Accenture
  8. The RealReal opens retail location in Houston
  9. Luxury Unfiltered: When brands fall spectacularly short on client service
  10. Preloved items from Hermès hold highest resale value: The RealReal
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Advertising

De Beers reinforces connection to female consumers in new ad effort

September 24, 2014

De Beers' Natural Brilliance campaign De Beers' Natural Brilliance campaign

 

By Jen King

British jeweler De Beers has unveiled a new advertising campaign to celebrate the natural beauty of its core consumers and the diamonds which are incorporated into its designs.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Happy Holidays!
  3. Mood of global millionaires in the pandemic-era
  4. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  5. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  6. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  7. Desirability, operational efficiency key to luxury brand growth: Accenture
  8. The RealReal opens retail location in Houston
  9. Luxury Unfiltered: When brands fall spectacularly short on client service
  10. Preloved items from Hermès hold highest resale value: The RealReal
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