Columns
August 25, 2014
Sara Sisenwein is vice president of marketing at Clip Interactive
By a Luxury Daily columnist
{"ct":"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","iv":"74b1456d710564359208bf9768561e91","s":"416b96dbeb911f3a"}
Share your thoughts. Click here