Multichannel
August 11, 2014
The Wanelo iPhone app
By Chantal Tode
While mobile-only shoppers make up only a small percentage of consumers, retailers would still be wise to understand their needs because not only are they growing but they can provide important insight into how multichannel shoppers’ needs are evolving.
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","iv":"fd9c90cc75a8e0dbdfa76bedb7d4bf87","s":"cdad6751624718c2"}
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