Today in luxury marketing:
Could Tiffany lose its famous blue?
Certain things in fashion are untouchable - Chanel's interlocking double-C logo, the red sole of a Christian Louboutin shoe, the pale grey walls of Christian Dior's boutiques - but one of fashion's most recognizable creations: Tiffany & Co.'s pale blue box, could be up for a makeover, says British Vogue.
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","iv":"a12f2cc870482e61386289e8fdfbdfb2","s":"9af3f832b89a327a"}