Mobile
January 5, 2011
By Peter Finocchiaro
British automaker Jaguar is aiming to compel affluents to schedule test drives at nearby dealerships via a mobile call to action integrated into its television advertising.
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","iv":"dc41949970ed52ecac742099b7287ccf","s":"4d4b85052d1826b2"}
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