Today in luxury marketing:
LVMH CEO stars in the second handbag war
On his way to creating the world’s biggest luxury group and becoming the richest man in France, Bernard Arnault has made a career of swallowing grand, family-owned businesses and the years he has picked many a fight with founders of luxury firms, or their heirs, who were unwilling to sell, according to The Economist.
Click here to read the entire story on the Economist
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