Leather goods manufacturer Tod’s is targeting affluent consumers with an iPad application that explores the craftsmanship and the collaboration between the brand and Milan’s opera house, Teatro alla Scala.
The “An Italian Dream” application shows each step of the creation process of Tod’s D-bag and Gommino. The application allows users to browse collections and view virtual themed lifestyles.
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","iv":"09ca0366b318498c2c25d3b3df989ba5","s":"91e24453ee14cce7"}