Luxury Daily
The authority in luxury news.
Dec. 26, 2024
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Edutainment leads metaverse strategy at Max Mara
  3. Luxury consumers trending toward goodness in purchases, values
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Rolex partners with Melbourne’s National Gallery of Victoria
  7. What to look for when buying your first luxury watch
  8. Leading with pedigree, Range Rover promotes plug-in SUV
  9. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  10. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

90pc of Audi consumers begin research process online

October 15, 2014

Audi City in Berlin Audi City in Berlin

 

By Joe McCarthy

NEW YORK – As Audi of America unifies the digital strategy of its independent dealers, customers are given greater control of their buying experience, according to an Audi executive Oct. 14 at Luxury Interactive 2014.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Edutainment leads metaverse strategy at Max Mara
  3. Luxury consumers trending toward goodness in purchases, values
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Rolex partners with Melbourne’s National Gallery of Victoria
  7. What to look for when buying your first luxury watch
  8. Leading with pedigree, Range Rover promotes plug-in SUV
  9. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  10. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
VIDEOS
More Videos

MORE IN Multichannel
Lexus, Universal Pictures partner to promote ‘Wicked’ film
Hearst introduces AI-backed advertising tool
First-ever global Zacapa campaign hits billboards, broadcasts this month
LVMH employees help rewrite resale rules with ‘Heristoria’ concept
What can luxury learn from Ferragamo’s latest fashion experiment?
Dior goes full throttle in Kim Jones-designed gaming debut



RECENT ARTICLES
Happy Holidays!
Estée Lauder Cos. establishes new fragrance innovation hub in Paris
Accor developing Sofitel Diamond Crown Hai Phong in Vietnam

The RealReal opens retail location in Houston
Wearables, AI at forefront of 2025’s digital trends: IMG
Off the Cuff: A Q&A with Aston Martin’s Marek Reichman