Marketing
August 10, 2017
More brands will be embracing influencers in the near future. Image credit: Fashion and Beauty Monitor
By Danny Parisi
More than half of luxury and fashion brands expect their influencer marketing budgets to expand over the next year, legitimizing many predictions of the growing popularity of influencers.
{"ct":"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","iv":"3289ea5b9903d2935c8c22449d985c1c","s":"cc24858c08c21eaa"}
Share your thoughts. Click here