Marketing
March 25, 2022
For many consumers, the bricks-and-mortar experience is paramount, and some businesses feel as though they are not delivering sufficient hybrid experiences. Image credit: LVMH
By Katie Tamola
As the COVID-19 pandemic urged an immense reliance on ecommerce, many brands and retailers are still trying to determine how to effectively balance online and in-person services.
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