Mobile
September 14, 2012
By Tricia Carr
NEW YORK – A ForeSee executive at the Mobile Marketing Summit: Holiday Focus 2012 said that marketers must move beyond metrics and find ways to examine the consumer experience on mobile to reshape brand commerce for the holiday season.
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","iv":"d2dc32b6a7a04c1aa79eab6bc92ad8b6","s":"1298cf0917cdfb25"}
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