Research
February 11, 2015
Michael Kors fall/winter 2014 ad campaign
By Jen King
The luxury sector is continuing to evolve with the majority of affluent consumers recognizing that the definition of luxury is not what it was five years ago, according to a new report by Martini Media.
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","iv":"efb2e6e904cf3086261312566f866075","s":"e6316dc1fb5f1678"}
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