Retail
December 31, 2019
Sky's the limit: Hermès gets the luxury formula right, and will continue to do so in the Twenties. Image credit:Hermès. Illustration by Marc Antoine Mathieu
By Mickey Alam Khan
The urge to resist December punditry was tremendous, but staying silent would mean abdicating responsibility to luxury brands and retailers trying to figure out their strategy for the 2020s.
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","iv":"766c01b45fff5afd9d51a8ed248e9350","s":"0d9717613241227e"}
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