Luxury Daily
The authority in luxury news.
Dec. 27, 2024
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Luxury consumers trending toward goodness in purchases, values
  3. Leading with pedigree, Range Rover promotes plug-in SUV
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  6. Saint Laurent Paris rebranding effort to settle over time
  7. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  8. Dior reinvigorates Miss Dior with latest floral romance
  9. Just how disruptive is Airbnb for luxury hotels?
  10. Prada Group bucks slowdown with 18pc revenue boost
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Marketing

4 marketing tactics to win China in 2021

February 11, 2021

From new approaches in brand advocacy to the growth of livestreaming, Jing Daily looks at the marketing techniques that will blow up in 2021. Image credit: Chinese KOL @刘筱bamboo From new approaches in brand advocacy to the growth of livestreaming, Jing Daily looks at the marketing techniques that will blow up in 2021. Image credit: Chinese KOL @刘筱bamboo

 

By Adina-Laura Achim

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  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Luxury consumers trending toward goodness in purchases, values
  3. Leading with pedigree, Range Rover promotes plug-in SUV
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  6. Saint Laurent Paris rebranding effort to settle over time
  7. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  8. Dior reinvigorates Miss Dior with latest floral romance
  9. Just how disruptive is Airbnb for luxury hotels?
  10. Prada Group bucks slowdown with 18pc revenue boost
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