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Research

33pc of consumers have made a cross-border ecommerce purchase: report

December 10, 2015

Photo courtesy of Bloomingdale's Photo courtesy of Bloomingdale's

 

Retailers frequently focus on logistical concerns when expanding their ecommerce availability to a new market, but they should also be focused on tailoring their online shopping experience to the local preferences of consumers, according to a new report by Pitney Bowes.

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