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Retail

3 reasons why Western brands are vanishing from the Chinese market

September 6, 2022

Cutting-edge competitors and rapid shifts in consumer behavior have diluted interest in global names. The result? Brands are pulling out of China in droves. Image credit: Too Faced Cutting-edge competitors and rapid shifts in consumer behavior have diluted interest in global names. The result? Brands are pulling out of China in droves. Image credit: Too Faced

 

By Tiffany Lung

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