Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Best practice for luxury department stores using QR codes

May 5, 2011

Night owl

 

Barneys New York is joining the ranks of luxury department stores such as Bergdorf Goodman, Bloomingdale’s and Neiman Marcus that are using QR codes to engage consumers and drive in-store or mobile traffic.

To read the entire article, please subscribe or