Multichannel
March 28, 2011
By Rachel Lamb
Automaker Porsche is attempting to reinvent the way U.S. customers see its vehicles with the launch of the multichannel “Engineering Magic. Every day” campaign that uses real Porsche customers to share their stories.
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","iv":"c354226e8066ba5c1f67551beec4f02f","s":"54054070f2a55dde"}
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