
Why marketers struggle with personalization
Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Opinion | No Comments
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","iv":"550af5aeb4d3b65467e225e300f35725","s":"d57d72180f3eeda4"}