![A real luxury experience is when the customer feels something exceptional. That’s why brands must provide true luxury through their digital touch points. Image credit: Burberry](https://cache.luxurydaily.com/wp-content/uploads/2021/10/jing-daily-101921.jpeg)
Why digital reinvention is luxury’s next big game changer
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments![A real luxury experience is when the customer feels something exceptional. That’s why brands must provide true luxury through their digital touch points. Image credit: Burberry](https://cache.luxurydaily.com/wp-content/uploads/2021/10/jing-daily-101921.jpeg)
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