Liraz Margalit is Web psychologist at Clicktale
Why behavior matters more than thought leadership
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"0b05db91c071c3dffbe23dbe97038564","s":"1e9cbc1a4ca51fee"}