Liraz Margalit is Web psychologist at Clicktale
Why behavior matters more than thought leadership
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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Cb5lfeVaEF1jJQ0h6x0JLfoIn+7LhjUIAmeZYPQ62g7eJvHRxbKTUAlcT00pgC0rxHeER87QhmjLcP3xn0AGKyeuN1zX+cqeOEPLy+PRvYinw0mry7EdGf6Z3UmAtwVzPyeSsECB1favosqwxGwYZr3mR7EjoPr6NEd6B2J5za+IOPFNkI14IxERoRAm3nAKX7sm1a3KlxwyjBJlby5Ar2hjGITG3As9JXgPhSkfTrxzEAz4HH1svAN4CcVr29aDHPIMhBd5fWkfY97XalZBX8+LwCIFjKL7+SaacfuJ6VL9DyLszmZzpSVKMAz8wFY6ox7GT2wGOzXA8Chvk5NUduDtBnZraQp4Ts+57wr5V129foq1hKiuUbAc6dWtoeFygcdzaLC86TbxFrMDHixmjA5iqlwRWoiBdnHtyG\/AOZaMkl+wJLAuafyX\/\/DID5Z\/Th7eiouq\/qz1fOtJWuC7WKmoYuri9iy5n37Tk\/JBL9t8PAd3OTtxR2Lp0oZIEZiYAXia2cVP2afQZkeBQMA97ij1TrUXjN4NaCYOhoJy+iOo2sTHm02vwNnJ3O90a9L8qnCPPDi+HTxhNBhryOx+Jm98+OtrbABC2owYlwfyL\/0RUjduIZ4kT1wsSrlzJQw8g7egYyzgc4Jt6xAQCKXKXKmzx+XbYTeDF9Xo1rUi5zjnAzoO5UcFSP4WN8CMoeNP2RmdKZTwKPMxT9JNqeB9nBKyI8qM5Xg24T72cHv1f4RJsEwlfaiX3\/Sp0\/vo08g5XbxMVdk\/Iivax2NhiTOFGpxGCT48ZHB295fEp6OecQu0RNIzky8ZvcBGbAyJ70BYrCJoHpIUkWHyS8fRvie\/gWvxJC2oAH1ES7TM8ngOX7exA60RUQSZIr8hqtOZSbA2+g396ZWObYh1xqKGhudu0AfV3t6IeUZvezly9Gcpvy7KtL9WgR4\/mn1oWfd\/e80SLT4Pgey7U3sWmuWEJxZ2KKQVIpPcYs+iofZiQmOnv1m0GN2F7lA2zXlfT3RXgT1NNe5Nc\/6pVjRhPNNU31jyqMuq0uRt5HYYUgoNs2xm+5GhNwXgEL7uB7S5R7fEM20ZtN7GKU+yJdUdsNTVH8VFkKIwR7IMXPJ0T8LxKEq3gG04lbyazouKoVO1izdeoJq5trXlEegmgdvtC3e5myRtdUEJAulT3YPdc9lFzaTdM2ZDZTZ7K+T+wYwFjZ1QV9u5yLnpo4AM7w6JUv+fWkYFA4aLfSCioDlqAwN4sn2O8bzv\/74kxXeWCvnbo5FkPp1ckMrQcRgN7yC3QlWxjigP2DQ9oIC57jv9uRMkMKbtCA09hP50qySCtOyzWNS8dAEk8wPoMUc623BF4I6Fd\/PUqpLFSVl6JZE7hkgZ2mgLpKLIeUjleGanifD13VPghlVuax9ggCMDmoBYwONl4xuwjnz9zgSePdkvsAsE\/FTVqsjUkPN2TrtrxgMIY28p3Pt2dirSYsSoRXefLi3HesHK\/+RVGEmCG9vckW9YX3zDaMPCi09+KlMS3M4zhygoAdnsIdFxw\/BIiisgKC+d7C0W9T5U+o7bXryYthjHr0VGHCM0MNRGgzqFfmNElg\/kZ8u2A9\/xkVTxp2WktvzbzlYka8iE7a4OMDjsd+2BcUVfqTPKdoR8t3EvqbFhKdUwcRw7uKdJ6EgeDWADVXe0EDN8Enhi1AadC8xc1m3n4Zi8sJdeuAx8NSnndWyFVxXUDLHmstm+6HXzWLn5atn2ntWy7EdmsHvUr3GOC9FbbBQxrDq8T4l6GtuwOHVPay48DKBgiUeU9lZzQZbcIg5on9Sirtp9ZD6lK20ghChR9GFY\/lKm7+WrV9fIdWv8kz1T7Yopy2R7PyIFfQpTgLN\/a0KN3pOAE5Yvp2QeFXMMH5JG04EYB5\/whcxUYC95DNeBJ9Snlpz1MoS03GS0U8jjcurM+KzXtPjtRgZWXFbZSlfC03eCHH32bB3pM2cqIEnQ8GZo4bxQlpHxSXpjV2r0LR1jil5zZOqdClTZQDfYdRDcFn3tSsa72YIzf4zBCNNCCqvSpsCjziVv\/+2WL96aGbEf7wHp8S6Q3nJuxTK4MpZz7DW2JvB5KmnMizD7oBKKEyCoPbMFWwX\/dj5Yq2z7ykXME62ylqM03PhsU4pGhlzH54QY9tqienZudclvncFOZJZ0lurixDcRGkSKmSmr2HGXWyi37WKmn4YZajcpgNBRbO5imXRcvbQypY9e2\/in0o5inQOsu\/HDngeqe4KD2kq9yL5azR8zr6oBUWqdMoRo1LHflAY85s5Z9IMf896jqWiUy24UIecXbkz1Xf\/0GrTBLNvcojdLBcDUsa39Td6EFOrLDkTxYgXRR4sFATWnkWL6LDudMoBQrZDFZ72OfgCGWtlc290Sy3TpDWRQ5aNcX0PM5eDSV3BkCUkEpBRzNctl1IFiNPYc\/9iUBg4d\/cSQ7hkHyO9XqdMQpJ2yYn\/PJ2Y215mGeaDIxQ4Td6Qt\/5t9mmF50dYuBqX1SvCbXMEbSu\/XwRvXkowquQGeOrQc9otQH6f2h2iqTb3eNGARLKsZMiwxflfYiGuZQdfJ73L+4yvgArCZi4CAfMk3\/hW1sZV2GJKQo7Gvmg4+Y3x2ClRN\/ISOyN1bxH8+8VBFLV0Y1n1sx0lsCzmCBDWZbzpbftg3gD0H7OdERZEgKE9XOrEGv\/+QFVfIOmm5TOMcEATsWcpCu0NpkCrwqXOA0Ard2WR0g61\/NW2+ZKSOm\/kZ1vgeZK0Kbu16x8hXNnKiyD8K4kvc++t0xbju48pdGtxVr7KUUBK1ZJYrFL5uCpYKD8Q5CpMJuLw77IrKmJXIc4VvCdAlpG7IHhIAS7XQ\/o1Aq82FP8Y\/\/JEFnTnUhah+pm50ar4hJOzgmZaJ77yQzX7h2Ip0Spz+4\/QC7KM3Y8DiDZVib7dvSHrY41LGpOuS8voXgVRto96\/kUnjmz2oBFcPyjDSgr0\/70prgrtWB5LzLvCgjaQhr+BVeqQhIk\/IoHCQFNkA50q5NWbJ+I8fFUyAItSbhbKMb\/30xQe1PEarEhg1CG\/aau2b\/tLsK8AyOyRpcVhjW4HjEMQqF19iQiKzROWkOxyXHqd7MjF32sfMFldpvCCOZRtR0JKnL7uimJr6S\/jRTjX1fnuU27h7WhqBvY0geCdJdI\/bwYbqY7R+BdWuRbgk0RCs3QgneDjznkxf4PJ55EhgvP2QEpHPEGn9uAiV2LOtppbkk1goQYd8PeANiU5V7VEIQenly5Wt5BnySir3FI6XDPhAe1nVMBkv1Oe7\/\/fzAcKUApNGzzuaHQBOT28A35pJrvmdQCVJ3+3Jud3g+QArnay2oEbJZ4PZgbQQbZf1UXvWEf2iiAEfLWJ\/9wPbWRzlI78qXi4N20ZY5unEqwSliHWmYXzSZLX0krgojZBIpETWrbGNayzfptN74lYNFTpP2fSh7y03OVSkLdQ9niViJY3Y4p4imge867PhQENCvkG\/ND1xMHlQYvZg\/eHXwXCWhsnBRoh7Nov6C7uE658V\/GwPS4u7RMsKbeg2xn\/3qJLGIUCAeU1v8fxG6wwCi+bcyE1iXl7whykG1fxPuwfJuqT75LbCENhgYOwn1J2Ft51pV0ejhLPCMNqMPYELrkIJ4ssfuzLOUjp2kELxu+1Je8qXZESb6lEDDmw0zYpJVhYPBCm4FZgJ3TOqVEVMm9fK0V71mod6nYItW\/cGNT1VfPbO4OMC8TvBk7GZVSt1HFCLnivBUmyEO5ebl+a0MShq3OLAa4Zdspgx1tEQ09sp7yJtLUEM+u\/lHkGwDz5qr72NPMVftYMWX5cq8y95UR5n6LADUb7FqelmZUs6rH6qWOjQvSnFHvcaI+5q2RuKOpvTFriVK0tBFhkpifIpgWZKsfVqDbYMXbRDnCL5z8KIH6HzDcq450k5boLIGDeGQvJwu1LGFDGqcdfY7s\/P65u9HrzCzdVI0Iap4nps+8ubOahuNBjsVRMP0bI67ThNAerseRFlS90y7DBIrp6KPcgk2bU+HTwtzIcH3qPbLTNEdS1Lpcemg+gJ5Adls4F+7NH0L\/swwa4j0dX2Sbyaj8iqVeILDtEzssrtjf7Udh+Oud\/keOCNMARLE1aVUl+jvhAue9+5nkGxwtqpCnes6Uk1u0Svhvd93RwzTmkuZgxwTvmlD5p9tsHZ0MLj1TycXiYS0JqNxWM6zn8xbvmpT2YNoKp5V0EK9vwUDiYd9cUyisq\/DDFJBgRvpI6WSWJOu7VCFpvKj9Z6A\/k6v5H9V5MUXgxyDqwn5MSeo51qLzwH3QV7Ifrskar5Nyi19o9EEVzDv3PoT7Bx\/OiTXQNfIw9n521Mz2UFzrxwuIoZq6tBgKYChPveBIPK39Vxuv+CbkcfSqlTBYvxJiOQaHCnsLztgK98GB6EbKzFyjpjs5KnYeYLh6gAlLSBGg\/hx7XOh1RAdBkx1w54JhCsQW96U4wStcniex+InJDCV7R8VXZLdYNOreLXyz7fN\/pc4hSb\/jG8xmD5bW2gJA+d1X18G+Q\/\/t0Ob1TaWU9WasZIU4S75rLA4ogTJ6FlV23qpdqeFTeLqkO9REZ8\/LM0bvfnhiwuaD0O9Wpr40Bowp1qQKBiFy48y9qn2Qur3BsSV65JxHhs1TkvlckSbLBmuEuLfBiVEL9OH7fRpO46ESscPH6sV2UmE89FUBm3u7LCSjAr8MTgkr+Th6kxvGZi01GEn4UvQRZ9fYWmPAsXvmm2jw28XY=","iv":"471e876171cad03a3c2d32301bc51ddf","s":"2fafc63a960ea7dd"}