Why A/B testing for mobile messaging is a must
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"81e53ad65a1032a491e0dbcb11067ba3","s":"d4ffd3934d6a15dd"}