What struggling fashion houses can learn from DTC brands
Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Industry sectors,Opinion,Retail | No 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","iv":"4e90a56d3dbc70a39d0a7695b5697bbd","s":"9bab49b6122f7284"}