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What does LVMH and Tiffany’s battle mean for the luxury industry?
Posted By
a Luxury Daily columnist
On
September 28, 2020 @ 2:00 am
In Featured,Industry sectors,Jewelry |
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Exterior rendering of the renovated Tiffany & Co. flagship on Fifth Avenue. Image courtesy of Tiffany & Co.
By
Limei Hoang
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","iv":"a503c34d02ae7624aa8bcb07efe7a716","s":"54533916f48f5401"}