Safia A. Anand is counsel at Olshan Frome Wolosky
What brands, advertisers and influencers can learn from #FyreFestival
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Legal and privacy,Marketing,Opinion | No 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","iv":"1a4a88ec8aa0272f5e56641498126dd1","s":"36b4ece960975c75"}