While luxury brands have bravely withstood the economic headwinds battering mainstream marketers, they cannot take for granted the continuing resilience of their customer base. With the right marketing and retail tacks, the approaching holiday season may be just the trigger needed to entice consumers to maintain or even up their spending on luxury goods and services.
Webinar on Sept. 25: Crafting holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment
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