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Unfazed by the resumption of outbound travel, Hermès and Louis Vuitton boost China expansion plans

Opportunities for Chinese consumers to shop abroad are still limited, prompting luxury brands to invest more in tapping very important clients in lower-tier cities. Image credit: Hermès Opportunities for Chinese consumers to shop abroad are still limited, prompting luxury brands to invest more in tapping very important customers in lower-tier cities. Image credit: Hermès

 

By Lisa Nan