Travel brands must emphasize values to reach consumers
Posted By Sarah Ramirez On In Events/Causes,Featured,Industry sectors,News,Travel and hospitality | No 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","iv":"ca1057195b19157abbb750c773a1301e","s":"032fde4c5c507303"}