Three things marketers must demand in 2014 without fear or favor
Posted By Mickey Alam Khan On In Editorials,Featured,Opinion | No Comments{"ct":"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","iv":"710fbddca87fada20727aeed1f14ae9e","s":"347d1992982870f6"}