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The rise of China’s alpha women

Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments
The female economy is booming in China, and most of its growth over the next decade will be driven by Alpha female consumers. Image credit: Victoria's Secret The female economy is booming in China, and most of its growth over the next decade will be driven by Alpha female consumers. Image credit: Victoria's Secret

 

By Glyn Atwal