The RealReal’s technology-first strategy produces holistic customer views
Posted ByBrielle JaekelOn In Industry sectors,Multichannel,News,Retail | No Comments{"ct":"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","iv":"0c7d58e298e0ab245fc529a78d259b1d","s":"8f1bf33468e543dd"}