![Almost all high-priced products get called "luxury" these days, but prices don't define which brands get considered luxury brands — only extreme value can do that. Image credit: Shutterstock](https://cache.luxurydaily.com/wp-content/uploads/2020/03/Jing-Daily-031120.jpg)
The luxury trap: Why it is a mistake to define luxury by price
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing,Retail | No Comments![Almost all high-priced products get called "luxury" these days, but prices don't define which brands get considered luxury brands — only extreme value can do that. Image credit: Shutterstock](https://cache.luxurydaily.com/wp-content/uploads/2020/03/Jing-Daily-031120.jpg)
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","iv":"1b9300229c963d63eb18d15baf3a9336","s":"0e850dc70907b66c"}