Brands should use insights from cultural opinion leaders (COL) during the product development phase. Image credit: Rui Zhou
The birth of China’s cultural opinion leaders
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No 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","iv":"faeba29f35ebd82e0b69ed906a7f7eaa","s":"7b771d3aa4274a1a"}