![Hermès edition of the Apple Watch. Image credit: Apple](https://cache.luxurydaily.com/wp-content/uploads/2020/02/Hermès-edition-of-the-Apple-Watch.png)
The Apple Watch outsold the entire Swiss watch industry last year, hinting at the direction younger consumers are going with always-on digital connectivity offered by smartwatches.
The Apple Watch outsold the entire Swiss watch industry last year, hinting at the direction younger consumers are going with always-on digital connectivity offered by smartwatches.