Strategies to create an in-game mobile advertising campaign
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"4f883401c67e1e64efed482d362a3ac5","s":"d9bdfb5c1fe3c087"}