How much should racing define an auto brand’s image?
Posted By Joe McCarthy On In Automotive,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"e426e77ccca73616aef930e04592afba","s":"d99eb22b1525265a"}