Sephora’s new sweepstakes boosts sales, Instagram audience for branded collection
Posted By Staff reports On In Featured,Fragrance and personal care,Industry sectors,Marketing,Mobile,News,Retail | No Comments{"ct":"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","iv":"6c4b667f5bd7a19dfa3a258299f46251","s":"befa81f6dfe6045c"}