Sephora’s new sweepstakes boosts sales, Instagram audience for branded collection
Posted By Staff reports On In Featured,Fragrance and personal care,Industry sectors,Marketing,Mobile,News,Retail | No Comments{"ct":"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","iv":"bc658baa26c6f57823ec98d4189ca915","s":"d0c500e74916fe0d"}