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Retail can bounce back, if technology is wielded right

Value Retail's Bicester Village Value Retail's Bicester Village

 

Retailers should focus on scaling back on bricks-and-mortar to focus on digital, but keeping the in-store presence to act as showrooms for customer engagement in the upcoming year, according to CBRE Research.While 2016 was a rough year for retail, 2017 could be poised for a comeback but retailers must proceed with care due to the tumultuous political environment. Many brands are sticking to markets that have proven to be successful due to the uncertainty.