Reshaping sponsored content to boost authenticity, engagement
Posted By Nancy Buckley On In Advertising,Arts and entertainment,Featured,Industry sectors,News | No 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","iv":"03853efe938462314c642f0ed0c51324","s":"616ae2d70d180f34"}