Prada dreams up imaginary flora to define target consumer traits
Posted By Jen King On In Advertising,Featured,Fragrance and personal care,Industry sectors,Marketing,News | No Comments{"ct":"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","iv":"bc4bf4e552d9aa009513f83e566b657e","s":"ca88d2867a04a72e"}