![New site smell: Prada.com gets a makeover. Image credit: Prada](https://cache.luxurydaily.com/wp-content/uploads/2019/11/Prada.com-homepage.png)
Italian fashion label Prada has dusted off a new look for its ecommerce and content engine at Prada.com as it seeks to refresh its look-and-feel with more vibrancy to shoppers and customers.
Italian fashion label Prada has dusted off a new look for its ecommerce and content engine at Prada.com as it seeks to refresh its look-and-feel with more vibrancy to shoppers and customers.