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Post-COVID-19 consumers will continue shift to values-based, digitally-savvy brands: Forrester

The Four Seasons app lets guests check in digitally. Image credit: Four Seasons Hybrid experiences will be all-important in a post-COVID world. Image credit: Four Seasons

 

Although the coronavirus pandemic is far from over, it has already fundamentally changed the business and technology worlds in ways that will resonate for years to come.