Retailers should incentivize shoppers as trip frequency increases
Posted BySarah RamirezOn In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"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","iv":"d1de312514d6a4aede5b1b77730beeb3","s":"345d43c907a1271f"}