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Piaget uses modern Possession campaign to appeal to younger consumers

Posted ByKay SorinOn In Featured,Industry sectors,Internet,Jewelry,Marketing,News | No Comments
Actress Jessica Chastain in Piaget Possessions campaign Actress Jessica Chastain in Piaget Possessions campaign

 

By Kay Sorin

Richemont-owned jeweler Piaget is proving it can keep up with competitors by releasing a modern campaign for the Possession ring that was easily shared on social media.