Perfume marketing based on nostalgia syncs best with consumer behavior
Posted By Jen King On In Editor's Choice,Featured,Fragrance and personal care,Industry sectors,Marketing,News,Research,Retail | No 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","iv":"d8cc317092c8927f6b91fb1bd66c3c34","s":"619c7db944dd62a4"}