Burberry expands flagship location with café
British fashion house Burberry is expanding its global flagship location with the addition of an exclusive gifting area and an all day café.
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Moschino, Indonesia, Burberry and Tag Heuer – Live news
Luxury Daily’s live news from June 11 – Moschino boosts celebrity appeal with Katy Perry-fronted fall campaign; Indonesia eliminates luxury tax on most goods; Burberry pre-launches new handbag in 12 key cities; Tag Heuer mirrors brand determination with action sports film.
Burberry pre-launches new handbag in 12 key cities
British fashion label Burberry is bringing a curated selection of its Bucket Bag to 12 global cities before a wider release in July.
Burberry prompts Father’s Day gifting via mobile ad
British fashion and accessories house Burberry is helping readers of Departures’ mobile Web site give “with love” through a series of advertisements.
Hermès, Christian Louboutin, Alexander McQueen and Burberry – News briefs
Today in luxury marketing – The smell test: Hermès Le Jardin de Monsieur Li; Christian Louboutin releases fall ’15 lookbook images; Alexander McQueen could be featured on Britain’s new £20 note; Burberry cuts guidance, citing currency volatility.
Burberry, Nordstrom, Starwood and Trends – Live news
Luxury Daily’s live news from April 16 – Burberry gives consumers front row seat through Periscope; Nordstrom gives back with gift cards; Starwood boosts global upscale portfolio with new collection; Trends brings “global perspective” to Chinese millennials with branded content.
Burberry gives consumers front row seat through Periscope
British fashion label Burberry is making its Periscope debut to live broadcast its show at Los Angeles’ Griffith Observatory.
Hermès, Burberry, Tesla and Mercedes-Benz – News briefs
Luxury marketing today – An elephant in a porcelain store: Hermès gives luxury a surreal spin; Burberry revenues gain 10pc in H2; Tesla awaits OK from governor to sell directly in Maryland; Mercedes-Benz brings sports-car performance to its 2016 GLE SUVs.
Burberry uses Snapchat to share video and capture consumers’ attention
British fashion label Burberry is welcoming consumers to join the brand as it celebrates the opening of a new flagship store in Los Angeles with an exclusive event at the Griffith Observatory, which the brand will share on Snapchat.
Luxury Daily, April 14, 2015 – Burberry uses Snapchat to share video and capture consumers’ attention